That sounds like an exciting opportunity for the medical, and pharmaceutical sectors !

Hosting the Global Health Expo in Cambodia can provide a platform for companies in these industries to expand their business and explore new opportunities in a rapidly growing Southeast Asian country.

With over a hundred exhibiting booths and an expected attendance of three thousand plus unique visitors, this exhibition offers a significant chance for companies to showcase their products, services, and innovations to a diverse audience. Exhibitors can engage with potential customers, network with industry professionals, and establish valuable partnerships. Moreover, visitors attending the exhibition will have the opportunity to explore the latest advancements in healthcare, medical technology, and pharmaceuticals, gaining valuable insights and forging connections within the industry.

The Ministry of Health in Cambodia plays a significant role in the healthcare sector, being the largest purchaser of drugs, medical supplies, and medical equipment. Nevertheless, there has been a notable increase in the proportion of healthcare services provided by the private sector. Around 60 percent of pharmaceutical and medical products are imported into the country. Local importers are actively seeking to import high-quality products at competitive prices, while Cambodians have a strong desire to receive top-notch medical treatment.

To successfully enter the Cambodian market, it is advisable to collaborate with a local partner such as an agent or distributor. Working with a local partner offers numerous advantages, including market knowledge, established networks, and assistance in navigating the market entry process. Personal relationships are often crucial in conducting successful business transactions in Cambodia.